Wet toilet paper consumption trend: multiple scenes, quality upgrade, professional manufacturing.

Although in the traditional impression of most consumers, wet toilet paper is more for infants and young children's products, but with the improvement of contemporary people's health needs, wet toilet paper application scenarios continue to extend, has achieved daily use, travel, adult special period care, infant care and other scenarios.

In view of the special scenes of some adults, consumers' demands for wet toilet paper differ greatly in different special scenes. For example, when women need private health care due to menstrual period, sexual life and other factors, they are more inclined to carry small bags, sterilization and flavor, and moistened products. Women during pregnancy are concerned about whether the product is not easy to penetrate. Adults want wet toilet paper to relieve itching, burning and other physical discomfort as much as possible when hemorrhoids attack.

At the same time, because the wet toilet paper can effectively care for the baby's skin and prevent the appearance of red butt, the generation after 1990s and 1995s parents are more concerned about the cleaning power and texture of the wet toilet paper is soft and moist, and the generation after 1980s and 1985s are concerned about whether it is convenient and easy to carry.

Overall, under the improvement of consumer demand for quality life, wet toilet paper has gradually stood out in the category of household paper, becoming one of the fastest growing categories in recent years. Under the increasingly diversified use scenarios and subdivision needs, consumers pay more attention to the quality of wet toilet paper, which also requires that wet toilet paper brands still need to work together, not only to strengthen the control of product quality, but also to assume the responsibility for the establishment of industry standards. It is expected that more brands in the industry will continue to provide consumers with higher standards and higher quality wet toilet paper products in the future.