Poise supports the Purple Tulip Public Welfare Program

On September 5, 2023, Kimberly-Clark's light urine leakage female care brand, Poise, supported the China Siyuan Engineering Foundation and launched the "Purple Tulip Public Welfare Program" during the China Charity Day. The project aims to provide support and care for this special group through a variety of ways by carrying out public welfare activities for female urine leakage groups, popularizing relevant science knowledge, eliminating social misunderstandings.

As a result of aging, childbirth, or other factors, women may experience pelvic floor muscle relaxation and leak urine while laughing loudly, sneezing, or lifting heavy objects. Such a light urine leakage problem may not seem like a big problem to many people, but it is a physical and mental burden for patients.

Poise has been actively engaged in the cause of women's health, and this public welfare program will hold a series of public welfare lectures across the country, each lecture is expected to cover 50 to 100 patients, providing them with scientific solutions and support. By then, the project will distribute 11,000 urine leakage care kits to benefit more patients. Poise looks forward to this caring action to enhance the public's awareness of female urine leakage, so that more patients can get timely help and care.

At present, the "Purple Tulip Care Plan" public account jointly established and operated by Poise and China Siyuan Engineering Foundation has been launched, providing health science popularization, offline activities, story sharing and other support for groups suffering from urine leakage problems.