"Girls are Not Simple" Public Welfare Activity

On March 20th, during the Spring Equinox, the "Girls are Not Simple" public welfare activity jointly organized by the KOTEX brand, Tmall Supermarket, and Cainiao in Hangzhou aims to express love to female couriers who are committed to the front line, help them achieve themselves, and pass on the power of women's pink.

In order to support the female community more widely, following the "KOTEX Girls Classroom" project in October last year, KOTEX and Tmall Supermarket once again teamed up to hold the "Girls are Not Simple" public welfare activity, bringing mobile stations into the express delivery park. On that day, representatives from KOTEX, Tmall Supermarket, and Cainiao served as volunteers at mobile stations, shuttling between courier stations to distribute menstrual gift packages and carefully prepared gifts to female couriers. They directly delivered care and support to female couriers in the form of essential items.

In addition, the courier sisters and volunteers made menstrual assistance boxes on site and left blessings on them, conveying this care to more female couriers who are fighting on the front line. At the same time, they help more professional women face the difficulties and challenges brought by their menstrual period comfortably and confidently, breaking the constraints of their menstrual period.

Adhering to the brand declaration of "Girls are Not Simple", KOTEX will continue to deepen its public welfare cooperation with platforms such as Tmall Supermarket, expand more public welfare projects that care for women, continue to work hard to promote the elimination of menstrual poverty, support women's health and rights, expand the impact of public welfare activities, actively promote social attention to women's menstrual health and psychological needs, and pass on more positive energy and warmth.